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Built for those who stand watch when it matters most.
Phoenix Watch is a smooth, balanced medium roast crafted to fuel early mornings, long shifts, and everything in between. Sourced from the highlands of Colombia, this roast delivers a clean, dependable cup with just the right amount of body and brightness.
You’ll get rich notes of Nutty, Lime, and Subtle, Sweet Chocolate, rounded out with a smooth finish that keeps you coming back for another cup. It’s bold enough to start your day, but smooth enough to drink all day long.
This roast was inspired by the men and women who answer the call — first responders, veterans, and everyday Americans who stand the line. Phoenix Watch is more than just coffee — it’s a tribute to service, resilience, and rising stronger every time.
Fuel for those who answer the call.
Stay Wild.
Built for those who stand watch when it matters most.
Phoenix Watch is a smooth, balanced medium roast crafted to fuel early mornings, long shifts, and everything in between. Sourced from the highlands of Colombia, this roast delivers a clean, dependable cup with just the right amount of body and brightness.
You’ll get rich notes of Nutty, Lime, and Subtle, Sweet Chocolate, rounded out with a smooth finish that keeps you coming back for another cup. It’s bold enough to start your day, but smooth enough to drink all day long.
This roast was inspired by the men and women who answer the call — first responders, veterans, and everyday Americans who stand the line. Phoenix Watch is more than just coffee — it’s a tribute to service, resilience, and rising stronger every time.
Fuel for those who answer the call.
Stay Wild.